Keller Williams Expands to São Paulo, Brazil in Global Momentum | News
AUSTIN, TX – (BUSINESS WIRE) – December 15, 2021–
Keller Williams (KW), the world’s largest agent-based real estate technology franchise, is expanding into South America. As the momentum continues, KW has assigned a new main franchise in São Paulo, Brazil.
“Amid a rapidly changing global market due to COVID-19, our global regions continue to make monumental gains and our pipeline of new regions continues to be strong,” said William E. Soteroff, President of Keller Williams Worldwide (KWW), the international division of kwx, the holding company of KW.
KWW Momentum (production outside US and Canada YTD ’21 / as of November 30)
- KWW is home to more than 14,708 agents (excluding the United States and Canada), up 22.7% compared to the same period in 2020.
- Agents have closed 56,595 transactions since the start of the year in 2021, up 59.4% from the same period in 2020.
- Agents closed a sales volume of $ 10.8 billion in 2021, up 94.5% from the same period in 2020.
“In South America alone, we are currently strong with 17 market centers and almost 1,000 agents collectively in the seven existing regions,” said Soteroff. “And, we are now delighted to announce our eighth region in South America and welcome José Federighi from São Paulo, Brazil, along with his incredible leaders and core group to our global family. “
Led by Regional COO José Roberto Saldanha Federighi, the Keller Williams franchise in São Paulo, Brazil, is now initializing its operations. In the first quarter of 22, KW São Paulo, Brazil, is expected to open its first market center.
Since 1986, Federighi has served at a range of renowned companies serving the Brazilian real estate industry through a multitude of managerial and executive positions. Federighi was also CEO of Brazil Brokers São Paulo for eight years and a member of the Board of Directors of Brasil Brokers for two years.
“There is no company that focuses on agents like Keller Williams,” Federighi said. “KW focuses on agents and develops brilliant training, models, systems and technology. When you develop training and technology for agents, you change the ecosystem.
“In Brazil, no other real estate company does this,” Federighi said. “It’s a real opportunity to change the market.
KWW is currently exploring new expansion opportunities in Africa, Central and South America, Central and Eastern Europe and throughout Asia.
The basic criteria for new licensees begin with having a qualified management team rooted in the Keller Williams culture; the company also strives to ensure the stability of the government, the banking and judicial system and a higher level of maturity for a real estate market.
As of December 1, 2021, KWW had 285 market centers (outside of the United States and Canada) in 50 regions.
Outside of the United States and Canada, KWW regions include: Albania; Argentina; Aruba; Belgium; Belize; Bermuda; Cambodia; Chile; Colombia; Costa Rica; Czech Republic; Cyprus; Dominican Republic; Dubai, United Arab Emirates; France; Greece; Honduras; Indonesia; Ireland; Israel; Italy; Jamaica; Japan; Luxembourg; Malaysia; Mexico; Monaco; Mongolia; Morocco; Nicaragua; Panama; Paraguay; Peru; Philippines; Poland; Portugal; Porto Rico; Romania; São Paulo, Brazil; Serbia; Slovenia; South Africa; Spain; Suriname; Thailand; Turkey; Turks and Caicos Islands; UK; Uruguay; and Vietnam.
About Keller Williams
Austin, Texas-based Keller Williams, the world’s largest real estate technology franchise by agent count, has more than 1,100 offices and 200,000 associates. The franchise is also # 1 in units and sales volume in the United States. kwx is the holding company of Keller Williams.
In 2020, Keller Williams initially started forming kwx, consisting of Keller Williams, Keller Williams Worldwide, Keller Manage, Keller Offers and Keller Home Financial Services, consisting of Keller Mortgage and Keller Covered.
Since 1983, the company has cultivated an agent-centric, technology-driven, and education-based culture that rewards agents as stakeholders. For more information, visit kwx.kw.com.
See the source version on businesswire.com: https://www.businesswire.com/news/home/20211215005072/en/
CONTACT: Darryl G. Frost
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KEYWORD: TEXAS UNITED STATES NORTH AMERICA
INDUSTRY KEYWORD: OTHER CONSTRUCTION AND REAL ESTATE RESIDENTIAL AND REAL ESTATE BUILDING COMMERCIAL AND REAL ESTATE CONSTRUCTION AND PROPERTY
SOURCE: Keller Williams
Copyright Business Wire 2021.
PUB: 12/15/2021 12 p.m. / DISC: 12/15/2021 12:01 p.m.
Copyright Business Wire 2021.